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Welcome to Reputation Town! Pull up a chair, make yourself comfortable and join two long-time corporate communications pros (John Perenack and Warren Weeks) as we riff about issues/crisis management, media relations and all of the things that impact corporate reputations.
Episodes

23 hours ago
23 hours ago
This week, John and Warren look at some of the recent PR stories in the news, including the speculation of CBC paying bonuses to execs despite laying off 10% of its workforce, the abysmal testimony of three ivy league university presidents earlier this week, Sports Illustrated gets busted using fake/AI personas and some final thoughts on the Chicago Blackhawks/Corey Perry situation.

Sunday Nov 19, 2023
Sunday Nov 19, 2023
In this episode, John and Warren ramble on about a few recent stories, including the massive severance package to Texas A&M's outgoing football coach, a sports radio personality who made a bold promise on-air only to back out of it, the off-duty pilot who tried to crash a plane full of people, Bud Light's hail Mary partnership with the UFC and two stories about Mr. Beast one in which he's suing the company behind his Mr. Beast Burger and the other where he's getting some hate for building 100 wells in Africa. We hope you enjoy this episode and if there's a story you'd like us to cover, be sure to send us a note. Thanks for listening.

Thursday Aug 24, 2023
Buddy Guy, plane lady update, Trump & Tucker and ’bad apples’ in journalism
Thursday Aug 24, 2023
Thursday Aug 24, 2023
In this episode, John and Warren ramble about the new contract the Maple Leafs signed with Auston Matthews, how to create a legacy in the style of Buddy Guy, the latest social media posts from Tiffany Gomas (the plane lady) and the strategy behind Donald Trump's sit-down with Tucker Carlson. The podcast wraps up with a discussion about working with reporters and what preparations spokespeople can take to prepare for the admittedly small percentage of journalists who might be a tad unethical or unprofessional.

Friday Jun 16, 2023
Friday Jun 16, 2023
In this episode, we break down some recent stories including Bell Media firing 1,300 people, the PR fallout from the LIV/PGA merger, author Elizabeth Gilbert's self-cancellation of her upcoming book, RFK Jr's end run around mainstream media on the podcast circuit, when should the crisis management firm become part of the story (if ever) and why running away from a media scrum is a bad look. Thanks for listening and if there's a topic you'd like to hear us chat about on the pod, please let us know.

Friday May 19, 2023
Friday May 19, 2023
In this episode, John and Warren discuss Harry and Meghan's nearly catastrophic car chase, the NYT puff piece on Elizabeth Holmes as she prepares to go to prison, the anti-capitalist coffee shop that nearly went out of business in Toronto, the ongoing Bud Light controversy and what do you do as a comms person when you work for a CEO like Elon Musk?

Thursday Feb 09, 2023
Canucks vs Bruce, Tim Horton’s class action donut and Loblaw’s awkward authenticity
Thursday Feb 09, 2023
Thursday Feb 09, 2023
This week, John and Warren ramble on about the mishandling of the Bruce Boudreau firing in the NHL, Tim Horton's responding to a class action lawsuit about privacy violations by offering customers a coffee and a donut and Loblaws, the self-confessed 'face of food inflation', making an awkward attempt at authenticity on Twitter.

Thursday Jan 19, 2023
Prince Harry’s book, Bell’s mental health switcheroo, VIA’s slow response and more
Thursday Jan 19, 2023
Thursday Jan 19, 2023
This week, we John and Warren touch on a number of stories with reputational implications, including Prince Harry's book, Bell's decision to change the structure of its annual mental health initiative, VIA Rail's very slow communications response to its recent operational woes during a major winter storm and a story about someone who may have bought and deleted the online archive of a community newspaper in order to delete negative media coverage about himself. As always, thanks for listening!

Friday Nov 11, 2022
Molly McPherson joins us to talk algorithms, Sobeys, crypto and Elon/Twitter
Friday Nov 11, 2022
Friday Nov 11, 2022
This week, we're fortunate to have Molly McPherson join us to chat about some notable crisis management stories of the week. Molly shared her own story about being pulled into a social media kerfuffle and how she handled it. We also talked about the silence from grocery chain Sobeys while it deal with an ongoing data breach, the reputation elements of this week's crypto flameout and, of course, the ongoing controversy around Elon Musk's takeover of Twitter and some of the related business moves. Thanks for listening and we hope you enjoy this episode!

Friday Oct 14, 2022
Hockey Canada crisis analysis with the Friday roundtable
Friday Oct 14, 2022
Friday Oct 14, 2022
We're very fortunate this week to have an exceptional panel of crisis communicators with us to break down the Hockey Canada scandal. Joining John and Warren this week are Alberta-based media trainer Grant Ainsley, Alberta-based crisis expert Shawna Bruce and US-based crisis expert podcast host and TikTok celeb Molly McPherson. We hope you enjoy this conversation!

Friday Aug 26, 2022
Friday Aug 26, 2022
PR and crisis response expert Molly McPherson joins us this week to discuss five stories in the media, including the latest developments in the Lisa LaFlamme termination, the rapid rise and cancellation of Andrew Tate, Finnish PM Sanna Marin's response re: the leaked partying video, Rogers' heavily redacted report and Canadian Olympic gold medalist Marnie McBean's stand re: Hockey Canada.